 |
|
Categories |
|
|
|
|
|
|
 |
Google News - Just another article announcer?
|
| |
In Google's recent battle towards becoming an international news center, I've come to notice that the results delivered from Google News seems like nothing more than the articles we publish everyday. So I ask, doesn't it seem like Google News resembl ...
|
| |
By Martin Lemieux Hits: 22042
|
|
|
Media Protocol for Business and Life
|
| |
When I was a Venue Media manager with the Commonwealth Games, I received some of the best coverage of the venues that I was looking after. I had some people ask me what was my secret.
I first inquired what they were doing and found out ...
|
| |
By Maria Boomhower The Master Com Hits: 7670
|
|
|
Your 6-Step Plan For Press Release Placement
|
| |
There's a clear way around press release failure and it's called the pitch. A lot like it sounds a pitch is a fast throw at busy editors about a possible story. If they want to find out more, then you send the press release.
That leads ...
|
| |
By Lisa Sparks Hits: 3584
|
|
|
Smashing the Myth of the Press Release
|
| |
A musician spends years honing his craft. He writes world-class songs and performs them in a manner that moves his listeners to tears. He records a demo tape and sends it to record labels. He gets a contract and becomes rich, famous and adored.
...
|
| |
By stolbard Hits: 18989
|
|
|
What Are We Teaching PR Students?
|
| |
Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1245 including guidelines and resource box. Robert A. Kelly ?? 2005. < ...
|
| |
By Bob Kelly Hits: 24089
|
|
|
Managers: Should Your PR Budget Stress Tactics or Strategy?
|
| |
If public relations tactics like special events, brochures, broadcast plugs and press releases dominate your answer, you?¡¯re missing the best PR has to offer.
Such a budget would tell us that you believe tactics ARE public relations. A ...
|
| |
By Bob Kelly Hits: 23907
|
|
|
PR's Only True Measure
|
| |
Sure, you could measure the rather narrow results achieved by tactical subsets of your public relations program like special events, brochures, broadcast plugs or press releases. On the other hand, you as a business, non-profit or association manager ...
|
| |
By Bob Kelly Hits: 4040
|
|
|
Oh, the Mistakes Spokespeople Make
|
| |
Question: What do many new spokespeople at technology companies have in common? Answer: they make similar mistakes and fall into similar traps.
Based on my experience as a media trainer, the most common ones include:
1. Misunde ...
|
| |
By Steve Bennett Hits: 29857
|
|
|
Six Tips For Perfect Email Pitches
|
| |
Your media pitches can go straight over the plate. With a little forethought, and a few tips, you can throw fewer balls and more media relations strikes.
Brevity is the soul of wit. Shakespeare could have been giving media relations t ...
|
| |
By Harry Hoover Hits: 22289
|
|
|
Incredible results of well-written press release
|
| |
Press releases are one of the most important elements in the marketing strategy that provides for the maximum exposure of your company and reminds your clients about important developments in your company. The most important aim of the press release ...
|
| |
By Peter Finers Hits: 6023
|
|
|
Promoting Relationships With the Public
|
| |
Public Relations or "PR" is one of the most important factors in how you are perceived by the public at large. It is the relationship between your business and your customers, past customers, community and potential customers.
There a ...
|
| |
By Kim Haas Hits: 22427
|
|
|
Writing Killer Press Release for Massive Publicity
|
| |
Online marketers are always on the lookout for promotional channels that are novel and are yet to be saturated with the unfortunate stigma of marketing abuse. Different people are constantly trying to find new ways by which they could promote their o ...
|
| |
By Bob Bastian Hits: 8387
|
|
|
Games are a Reflection of Behavior as Told by John Satta
|
| |
You are standing on a small stage yelling, ?¡°What's the name of the game?!?¡±
?¡°Win as much as you can!!!?¡± comes roaring back.
?¡°Who's responsible for your score?!?¡±
?¡°I am!!?¡±
The audience is composed of ninety me ...
|
| |
By Alicia Smith Hits: 2848
|
|
|
Steps to a Writing an Effective Press Releases
|
| |
ant to get the most media attention and spotlight for your business? Then the first place to start is with a GREAT press release. Now I can almost see half of you leaving now, dreading the thought of having to write one of these. But wait!! I?¡¯m goin ...
|
| |
By Diana Ennen Hits: 28665
|
|
|
Managers: Let's Call a Spade a Spade!
|
| |
Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1145 including guidelines and resource box.
Robert A. Kelly ?? ...
|
| |
By Bob Kelly Hits: 2821
|
|
