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The Benefits of Stock Animation
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By Jusitn Grover
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Does your company need help with an animation project?Stock animation can help. Stock animation is used primarily onthe web and on TV. They are used to present information, toentertain and to keep the viewer interested in what ishappening. They are used across many industries from newsorganizations to engineering firms. Because of the great needfor animations many companies have begun to sell stock animationto help streamline the creative process.
Most animation projects are time intensive and require a lot ofcreative thought and energy. Stock animation help reduce thetime, thought and energy that is needed for a project. Stockanimation is often used as a starting place for the animator.The animator will then build on the animation to get the desiredresult. Stock animation is also used as a background for othercreative elements. Suppose that you want to make your own DVD.Do you have the skills to make a quality animation for thebackground? If not you could use a stock animation to help makeyour DVD look like it was professionally done. Stock animationscan be used as backgrounds to make on screen text moreinteresting. News companies use this all of the time to makeplain text more interesting.
Formats
Stock animation comes in several different formats. Eachformat is suited for a different purpose.
Animated Gifs
Gif stands for graphics interchange format. These are the smalland often annoying animations that you see on web pages. You canfind thousands of stock animations in this format for freedownload on the internet. The quality of these animations isusually very poor as they were designed to be compact for use onthe internet. Generally you should stay away from this type ofanimation, except for a very few cases, as they often annoy theuser.
Flash animation
Flash animation is the most versatile of all the formatsas they can easily be converted for use on TV or DVD. Flash usesvector graphics which means it stores most of the informationabout the animation as a mathematical formula instead of pixelby pixel, frame by frame. This is useful because it can bescaled easily to fit any size that is needed. Stock animationfor Flash is harder to find and will usually cost money.However, they can save a lot of time.
Composite animation
Composite animations are created by combining severaldifferent animated elements together to create the finishedproduct. These animations tend to be very high quality and veryvisually appealing. They are often used for TV because of theirhigh quality. You will almost always pay a premium price forthese animations. But, you will get what you paid for. Compositestock animation can give your project a very professional andcreative look very quickly.
Each stock animation format has its use. The type of projectwill determine the best type of stock animation. If used wisely,stock animation will save time and energy. Stock animation willalso give your projects the professional look that you want.
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